An hi-tech clothing brand focused on sailing, which extends to the sportswear. The objective is to create communicating vessels and to bring the smell of the sea and the smell of the competitions, to those who wish to dress informally. 0% buffered Toggle Mute Barcolana 48Trieste Barcolana is the sailing regatta whichtakes place in the gulf of Trieste,with a record of more than2000 entered boats. Slam and Barcolanasign a annualcooperation agreement. The passionfor the Sea That’s the real adhesivebetween people whoidentify with the brand. This is where deriveshe brand new platformSlam I Am. Honor yourown wind Among the sponsored crews,officially Slam. Thousands the sea’senthusiasts who dress the Slamgarments to go sailing. An immersivespace The Slam presidium insidethe Barcolana village. A point of referenceto look at the new collection,with unique pieces createdfor the occasion. Slam at PittiImmagine 91 New course:the wind is changed. Slam presents itselfwith a stand and two Capsulewhich embody the brand’s values. A newbrand identity The change pass throughthe Logo and a newessential rigour. New typography,light and modern, accompaniedby a graphic sign, the spin,dynamic and recognizable. LookbookCapsule 17 The two collectionsshall draw up the storyand the DNA of the Brand. Technical clothes and reinterpretationof iconic item of clothing launchthe new collection mood. New home:slam.com The new Website:attention to details andE-commerce platform. Publication of pictures,videos and contentsconstantly updated. 0% buffered Toggle Mute Win-d / Be-Leavecollection An Interpretationof the iconic item of clothing.Technical experimentationand evoluzion. Dynamic shapes,ergonomic cuts joinedwith manufacturingfunseen processes. The sea flowsthrough your veins The sea is our truth.With it, the real challenge. We breath competition,excitement and adrenaline. The Magalogrises A summary of a strongidentification withthe brand and the person. I Am deepens the visionsand the personal, inside and outsidethe sail’s perimeter. 0% buffered Toggle Mute The GenoaLantern Slam starts in Genoa and,proud of its origins, supports the urban recoverydraft of the lantern. The starting point is anevent with music and lights,which embrace all the cityduring the presentation of thenew Led illumination.
